Privacy Policy
True North
True North Strong provides coaching services, courses, digital resources, and educational content intended to support personal growth, emotional well-being, and self-discovery. The information on this website is for educational and inspirational purposes only.
By using this website, you agree to the terms of this Privacy Policy.
1. Information We Collect
We may collect the following types of personal information when you use our site or services:
We may collect the following types of personal information when you use our site or services:
- Contact Information – such as your name, email address, and phone number
- Payment Details – when you purchase courses, coaching, or other offerings (processed securely via third-party platforms)
- Account Data – if you create an account for course access or membership areas
- Communications – including emails or messages you send to us
- Usage Data – such as IP address, browser type, pages visited, and time spent on the site (via analytics tools)
2. How We Use Your Information
We use your information to:
We use your information to:
- Provide and deliver our coaching, courses, and digital services
- Communicate with you about your account, purchases, or inquiries
- Send occasional marketing emails (only if you’ve opted in)
- Improve our website, offerings, and user experience
- Respond to technical issues or support requests
3. Cookies & Tracking Technologies
We use cookies and similar tracking tools to enhance your experience and understand how our website is used. What are cookies? Cookies are small data files stored on your device that help us remember your preferences and improve site performance. We may use cookies for:
We use cookies and similar tracking tools to enhance your experience and understand how our website is used. What are cookies? Cookies are small data files stored on your device that help us remember your preferences and improve site performance. We may use cookies for:
- Website functionality (e.g., saving login preferences)
- Analytics (e.g., Google Analytics)
- Marketing and retargeting (e.g., Facebook Pixel, email platforms)
4. Sharing Your Information
We may share your information with trusted third-party service providers who help us operate our business (e.g., course platforms, email services, payment processors). These providers are required to keep your data secure and use it only for the purposes we outline.
We may also share information if required by law or to protect our legal rights
We may share your information with trusted third-party service providers who help us operate our business (e.g., course platforms, email services, payment processors). These providers are required to keep your data secure and use it only for the purposes we outline.
We may also share information if required by law or to protect our legal rights
5. Your Choices & Rights
You can:
- Unsubscribe from marketing emails at any time using the link in the email
- Request access, correction, or deletion of your personal information by contacting us
- Adjust your browser settings to manage cookie use
6. Data Security
We take reasonable measures to protect your personal information, including SSL encryption, secure platforms, and limiting access to sensitive data. However, no method of online transmission or storage is 100% secure.
We take reasonable measures to protect your personal information, including SSL encryption, secure platforms, and limiting access to sensitive data. However, no method of online transmission or storage is 100% secure.
7. Children’s Privacy
Our site and services are intended for adults 18 and older. We do not knowingly collect personal data from children under 13.
Our site and services are intended for adults 18 and older. We do not knowingly collect personal data from children under 13.
8. Changes to This Policy
We may update this Privacy Policy from time to time. The revised version will be posted here with a new effective date. Continued use of the site after changes are posted constitutes your acceptance of those changes.
We may update this Privacy Policy from time to time. The revised version will be posted here with a new effective date. Continued use of the site after changes are posted constitutes your acceptance of those changes.
9. Contact Us
If you have questions or concerns about this Privacy Policy, contact us at:
At True North Strong, your privacy isn’t just a legal requirement—it’s a sacred commitment. Whether you’re interacting with Sage, our AI coaching companion, or accessing any of our coaching services, courses, or resources, we want you to feel safe, informed, and in control.
This Privacy Policy explains:
- – What personal data we collect (and why)
- – How we protect and use your information
- – Your rights under applicable laws
- – How to contact us with concerns or questions
- 1. Your Conversations Are Private by Design
- When you use Sage:
- – We do not store, record, or share your conversations unless you explicitly opt to save your session.
- – No team member, coach, or third-party vendor has access to your real-time interactions with Sage.
- – Your coaching companion is built for privacy-first reflection
- —not surveillance.
Important: Some platforms (like MindPal or OpenAI) may temporarily process conversations to generate a response, but True North Strong does not retain or access this content unless you’ve given written consent.
- 2. Personal Information We Collect
- We collect only the information necessary to support your experience. This may include:
- – Your name and email (for account creation or newsletter opt-ins)
- – Billing information (if you subscribe to Sage or purchase a course)
- – Optional saved content, such as journal entries, goals, or reflections (only if you choose to save them)
- We do not collect:
- – Sensitive personal identifiers (e.g., government ID, health records)
- – Biometric data
- – Passive tracking through cookies, unless explicitly agreed upon
- 3. How We Use Your Information
- Your information is used solely to:
- – Provide and personalize your experience with Sage
- – Deliver coaching content, resources, or course materials
- – Communicate with you about your membership, updates, or relevant offers (with the option to opt out at any time)
- We will never sell, rent, or trade your personal data to anyone.
- 4. Your Rights (GDPR, CCPA & Global Compliance)
- Depending on your location, you may have the right to:
- – Access and receive a copy of your personal data
- – Request deletion of your data at any time
- – Correct inaccurate or incomplete information
- – Opt out of marketing communications
- – Withdraw consent at any time (without affecting the lawfulness of processing already carried out)
- We are committed to complying with:
- – The General Data Protection Regulation (GDPR) in the EU/EEA
- – The California Consumer Privacy Act (CCPA)
- – Other applicable privacy and data protection laws in the United States, Canada, and worldwide
- To make a request, email: connect@truenorthstrong.com
- Coaching Ethics & Emotional Support
- Sage is not a licensed therapist or medical professional. It is a coaching tool designed for self-reflection, belief reframing, and guidance through the CLEAR Pathway.
- Sage is intended to offer gentle, non-judgmental support using coaching language that prioritizes respect, empathy, and personal agency. We aim to:
- – Avoid triggering content or high-risk psychological assessments
- – Encourage users to seek professional care for clinical mental health concerns
- If you are in crisis, please reach out to a licensed therapist or a local crisis support line. Our coaching—whether provided by our coaching team or through Sage—is intended as a supplement, not a substitute, for professional mental health care.
- 6. Data Storage & Security
- We retain optional saved data (such as journal entries or session notes) only if you choose to store them. These are securely stored for up to 12 months unless you delete them earlier. We do not retain data indefinitely.
- We implement industry-standard safeguards, including:
- – End-to-end encryption where applicable
- – Secure, vetted third-party processors (e.g., Stripe for payment processing)
- – Limited data retention—only the information you authorize us to store
- Access to user data is strictly limited to essential personnel and trusted vendors bound by confidentiality agreements.
- 7. Cookies & Tracking
- We use limited tracking technologies, including Google Analytics and Facebook Pixel, to better understand how visitors use our site. These tools may collect anonymized behavioral data but do not access any personal or private content you share with Sage.
- We use minimal cookies to:
- – Monitor site performance and improve user experience (e.g., Google Analytics)
- – Remember your preferences on the site
- You will be notified about any non-essential cookies and will have the option to opt in or opt out before they are used.
- 8. Contact Us
- If you have any questions or concerns about your privacy, we’re here to help.
- Email: connect@truenorthcoach.com
- Mailing Address: 3901 Centerview Dr., Chantilly, VA 20151
- 9. Changes to This Policy
- This policy may be updated to reflect changes in laws, platforms, or services. You’ll be notified clearly and in advance if any significant updates are made.
We treat your data—and your healing—with respect. You’ll never be reduced to a data point. You’ll never be manipulated. And you’ll always know exactly what’s happening behind the scenes.j
This is your space to feel seen, supported, and secure.
